Unreal Fur

From their roots as a family-owned label in Melbourne, Unreal Fur has been synonymous with ethical design for over a decade. The independent, luxury outerwear label began with a sole mission to end animal cruelty in the fashion industry.

Each season, Unreal Fur proves that animal-free materials are both viable and desirable options for creating an exquisite outerwear experience.

All designs are made with quality and longevity in mind. Every garment is made to be worn season after season, always embodying a timeless cruelty-free ethos.

Mates Rates members get 10% off every product, every day at Unreal Fur.